LG OLED77ZXPTA 77 inch OLED 8K Smart TV

LG OLED77ZXPTA 77 inch OLED 8K Smart TV


LG Signature ZX 77 inch 8K Smart OLED TV

  • Real 8K Self-Lit OLED: Perfect Black, Billion Rich Colours, OLED Eye Comfort
  • Alpha 9 Gen3 AI Processor 8K: AI Picture Pro, AI Sound Pro, AI 8K Upscaling
  • ThinQ AI, Google Assistant, Amazon Alexa, Apple Airplay 2, Apple HomeKit, Home Dashboard, Hands-free Voice Control
  • Home Cinema Experience: Dolby Vision IQ, Dolby Atmos, FILMMAKER MODE™
  • A World of Entertainment: Netflix, Apple TV, Disney+, G-Sync / HGiG / VRR, Sports Alert

Self-Lit OLED

OLED technology is unique thanks to its self-lighting pixel technology. Over 33 million self-lighting pixels come together to deliver the next level of TV. Enjoy deep blacks, rich colours, and realistic picture quality.

An evolutionary TV experience

With deep learning algorithms, the a9 Gen3 AI Processor analyses the on-screen content to deliver content that is incredibly immersive. Adjustments are automatic, enhanced for optimum picture and sound, to make every viewing a spectacular one.

TV takes a giant leap forward

Transform your TV into a central hub with intelligent ThinQ AI. With natural voice recognition, LG ThinQ AI allows you to command and control your Home IoT ecosystem. With Google Assistant and Amazon Alexa built-in, LG ThinQ AI makes life so much more convenient.*

See it in brilliant resolution

Using deep learning algorithms, LG OLED 8K TV upscales non-8K content for incredibly life-like picture by enhancing detail and definition. Enjoy improved text and images clarity with enhanced sharpness.

Enjoy professionally mastered visual and sound

Watch Dolby enhanced movies the way they should be - absolutely breathtakingly. With Dolby Vision IQ, the screen brightness, colour and contrast are intelligently adjusted for content and lighting conditions. Plus, Dolby Atmos delivers an immersive audio experience, for maximum enjoyment.

A World of Entertainment

Dive into a wide variety of content to choose from with Disney+, the Apple TV app and Netflix. From the latest movies, TV shows, and documentaries, to live sports and more, find them all in one place. Just sit back and enjoy.*


TV Technology:
TV Processor:
Alpha 9 Gen3 AI Processor 8K
Screen Size:
Screen Resolution:
7680 x 4320
Display Resolution:
Ultra High Definition
Additional Features:
LG ThinQ AI, AI 8K Upscaling, FILMMAKER MODE (TM), NVIDIA G-SYNC compatible support, HGiG
Colour Technology:
Self-lighting Pixels
Refresh Rate:
Variable (VRR)
Smart TV:
Compatible Video Streaming Apps:
Netflix, Apple TV, Disney Plus
Hands-free Voice Assistant:
Yes - LG ThinQ AI Hands-free Voice Control: Google Assistant, Amazon Alexa, Apple Airplay 2, Apple HomeKit, Home Dashboard
HDR Format:
Dolby Vision, HDR10, HLG
Dolby Atmos
HDMI Input:
USB Input:
Width with stand (mm):
Depth with stand (mm):
Height with stand (mm):
VESA Wall Mount Size (mm):
400 x 400
Weight with stand (without stand):
43.4kg (42.6kg)
Manufacturer's Warranty:
12 Months
Release Year:
ZX Signature

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